A New Rube Goldberg Machine*There are no computer graphics or digital tricks in the Honda Cog video. Everything happened in real time exactly as you see it.
The film took 606 takes. On the first 605 takes, something, usually very minor, didn't work. They would then have to set the whole thing up again. The crew spent weeks shooting night and day. The film cost six million dollars and took three months to complete, including full engineering of the sequence.
There are six hand-made Honda Accords in the world. To the horror of Honda engineers, the filmmakers disassembled two of them to make the film. Everything you see in the video (aside from the walls, floor, ramp, and the complete Honda Accord at the end of the video) came from those two cars.
Oh, and about those funky windshield wipers. On the new Accords, the windshield wipers have water sensors and are designed to start automatically as soon as they become wet. It looks a bit weird in the commercial.
Information from Snopes.
*If you don't know what a Rube Goldberg machine is, click here: http://en.wikipedia.org/wiki/Rube_Goldberg
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